The Midi Prim - Ville Blomst Pink
VALLE + VIK
The little sister of the prim one, slightly more proper but never a wallflower, the Midi Prim is your go-to for meeting the parents, lunch with the girls or just upping your fashion credentials. We swapped the slit in the prim one for pockets and made it just short enough to show some ankle. So pretty and so versatile that we struggle to think of a place she wouldn't fit in.
- 100 % white and green printed silk
- Concealed zip fastening at back
- Mid-calf length
- Dry clean only
- Fits true to size, take your normal size
- Cut to be fitted at the bust and waist, loose at the hip
- Lightweight, non-stretchy fabric
- Model is 178cm/ 5'10" and is wearing a size 2/M
ABOUT THE DESIGNER
Norwegian-born, London-based designer Silje Vallevik's background is reflected in the sense of colour and composition in her designs. Following studies at art school in Norway, Silje embarked on a modelling career, living between New York, London and Paris continuing to study art throughout. She has exhibited her art at shows in both the UK and France.
Silje draws her main print inspiration from Scandinavian culture by mixing the traditional with a contemporary urban vibe.
She is especially influenced by the Norwegian folk costumes and their classic embroideries and prints that she saw growing up in southern Norway.
The collections also mirrors her love of art and global travels in the relaxed elegance of the cut and the rich colours of her designs.
ABOUT THE BRAND
Launched in May 2017 valle&vik is a London-based, accessible luxury womenswear brand that delivers style transcending dress codes, destinations and even generations. Redefining relaxed Scandinavian glamour, v&v's pared back silhouettes showcase folk art inspired prints and brilliant colours splashed on perfectly cut luxurious silk.
Each piece is crafted to offer wearers versatility, wearability and distinctiveness - it’s about creating the wear anywhere (forever) dress - a true sartorial comfort blanket. As the opposite of fast fashion valle&vik’s beautifully conceived designs are true investment pieces, offered at an accessible price.
All their prints are created in London by founder Silje Vallevik, reflecting her background in fine art and her Norwegian heritage - ensuring a distinctive yet timeless feel throughout each collection.
“I've always loved prints, colours and the effect wearing certain clothes have on my mood, attitude and confidence. Having spent years looking for those perfect, individual pieces, I wanted to create a brand that would be distinctive yet timeless, with that little extra something.
I founded valle&vik with the aim to create those easy, effortless pieces you need in your wardrobe, using only the best quality materials, but at a fair price. The go-to things you throw on and feel great in, whether you’re on the beach, at a cocktail party or meeting friends for brunch in the city.”