Fariba Soltani



Fariba Soltani is a London-based fashion brand that specialises in luxury scarves and pocket squares founded in 2013.

The label’s mix of contemporary vision and appreciation for elegance has earned it a growing clientele.

The collections reflect both the designer's working background and her cultural heritage. With an architectural background, simple lines, natural and geometric shapes form the essence of my design. She channels her affinity for quality of materials, layering, colour palette and shapes into my collections, putting a modern twist on the functional design.

The brand debuted its men’s collection in Harrods and has a number of stockists in Mayfair and Marlyebone.

Fariba Soltani Scarf



Fariba Soltani Designer

Fariba started her career in architecture working for the award-winning British practice Foster + Partners.  While working within the architecture field she nurtured her long passion for pattern creation that was seeded long back by working alongside her mother, a Persian rug designer and maker.

Being a longtime lover of scarves, this was the only patterned item she would normally wear while keeping her outfits pretty plain and basic.  She decided scarves would be the perfect canvas for her ideas.


In creating Fariba Soltani, I aim to create story telling pieces that are rich in design and craftsmanship and stay true to my love and appreciation for quality and timeless design that is to last for many years to come.

Fariba is also Co-Founder & Creative Director of PLATFORM.